Evidence-led design with measurable impact
I combine rigorous research with service design to deliver interventions that improve coordination, clarify accountability, and support better outcomes for people and organisations.
Co-Design Workshop in session
Core Methodologies
Six research approaches that power insight-driven service design
Ethnographic Research
Reveal lived reality
Deep immersion in contexts to understand lived experiences, cultural dynamics, and the everyday realities that shape how people interact with services and systems.
Applied in:
Participatory Design
Co-create with communities
Co-creation methodologies that position community members as experts and design partners, ensuring solutions emerge from rather than for the people they serve.
Applied in:
Narrative Inquiry
Surface meaning through stories
Story-centred research that honours the complexity of human experience, using narrative analysis to surface meaning, pattern, and possibility.
Systems Thinking
Map leverage points for change
Mapping interconnections, feedback loops, and leverage points within complex systems to identify where interventions can create meaningful change.
Applied in:
Design Justice
Centre marginalised voices
An equity-centred practice that interrogates power dynamics, centres marginalised voices, and designs toward liberation rather than optimisation.
Applied in:
Service Strategy
Translate insight into operations
Translating research insights into operational reality through service blueprinting, journey mapping, and strategic alignment. Currently pursuing ITIL-4 certification.
Applied in:
Technical Proficiencies
Data-Informed Design
Using evidence and analytics to inform design decisions and measure impact
AI-Assisted Research
Supporting analysis and sensemaking—not replacing human judgment
Ethical & Responsible Use
Centering ethics, transparency, and human agency in technology
Research to Impact
My process moves from understanding to action, always maintaining connection with the communities who inform the work.
Discover
Immersive research to understand lived experience
Ready to explore research-driven solutions?
Whether you're looking to understand your users better, design more equitable services, or tackle complex systemic challenges—let's talk about how evidence-led design can transform your work.
💌 I typically respond within 2-3 business days